Are you pounding your head against a brick wall when it comes trying to move your Enterprise 2.0 plans forward. You’re not alone.
In this video Stowe Boyd interviews Charlene Li (co-author of Groundswell). Use it to re-energize your Enterprise 2.0 plans. Some of the enlightening quotes are:
- “it won’t go very far without an executive champion”
- “when you put social technologies in place it starts tearing down the way that power is shared”
- “when you give the power to people to post into a wiki or write a blog, [...] and if you let them do it freely, that diminishes the gate-keeper role. [...] and if you think about the way that organizations are laid out, its usually a bunch of silos, and social technologies puts a big stick of dynamite in that”
- wondered why we are finding blogs so little used. “I think its because people don’t like blogging. It’s hard to find time to sit down and compose your thoughts. [...] It asks people to communicate in a very different way. [...] I suggest to executives that they not blog, but they sure talk a lot, so I suggest they video themselves.”
Charlene thinks that enterprise Twitter-like tools will displace a lot of email. “It supplements the natural communication already going on, like IM, which many enterprises have already adopted.”
Posted on the Enterprise 2.0 Conference Blog.